From May 26 to 28, 2026, ITB China was held in Shanghai, bringing together global tourism boards, hotel groups, DMCs, wholesalers, TMCs, OTAs, and travel technology companies to explore new trends in the Chinese travel market. As a tech platform deeply engaged in global hotel distribution and B2B travel resources, HeyTrip was invited to showcase its solutions at the event, exchanging insights with domestic and international partners on enhancing hotel booking efficiency, expanding B2B channels, and meeting corporate travel needs, providing more efficient and stable solutions for industry collaboration.
In recent years, global business travel has entered a new stage that emphasizes efficiency, cost control, and service reliability. Through its corporate travel products and service system, HeyTrip continuously connects hotel resources with the needs of TMCs, travel agencies, and corporate clients, helping hotel partners reach diversified B2B customer segments, including business travel, MICE, and long-stay guests, more effectively.
From resource procurement, product matching, and system integration to order fulfillment and after-sales support, HeyTrip leverages its experienced operations team and technical connectivity to provide partners with standardized and sustainable service support. For hotel clients, this means not only gaining more business travel booking opportunities but also achieving more stable coordination in pricing, inventory distribution, and customer service.
At the same time, with international flight routes recovering, increased business exchanges, and rising overseas interest in China as a destination, inbound travel is entering a new development window. For overseas travel agencies, DMCs, and corporate clients, the core challenge in inbound China travel is not merely “having access to resources” but being able to quickly find hotels with broad coverage, fast response, stable service, and localized support.
With a hotel network covering major cities across China, HeyTrip provides overseas partners with more convenient hotel booking support for various scenarios including business trips, group tours, and events. Meanwhile, 24/7 multilingual customer service ensures smooth cross-border order communication, prompt handling of unexpected issues, and seamless local service coordination, giving overseas clients a safer and more efficient experience when booking hotels in China.
Notably, during the exhibition, HeyTrip officially launched its global hotel B2B booking mini-program, offering industry clients access to worldwide hotel booking services. During the event, the platform successfully completed its first actual booking. The process was smooth, the functionality stable, and clients could search, book, and confirm via mobile phone—making hotel booking more efficient and intuitive.
HeyTrip continues to drive B2B collaboration efficiency in travel through technology, resources, and service capabilities. During ITB China 2026, we look forward to deepening exchanges with more global partners and jointly seizing new growth opportunities in China’s travel market and the global tourism recovery.
