On March 18, 2026, HeyTrip successfully hosted the “Connecting Thailand, Unlocking Growth – HeyTrip 2026 Thailand Hotel Exclusive B2B Roadshow” in Guangzhou, China.

As a key initiative in HeyTrip’s continued commitment to the Thailand market, this Guangzhou roadshow not only builds on the strong foundation of previous collaborations, but also brings Thai hotel partners closer to the front line of the Chinese market—enabling them to better understand evolving buyer demand and capture new growth opportunities in 2026.

01

Building Efficient Connections
Accelerating Partnerships

At the opening of the event, Ms. Su Xingjie, Director of the Tourism Authority of Thailand (Guangzhou Office), highlighted the continued rise in Chinese outbound travel to Thailand and highly recognized HeyTrip’s distribution strength and marketing capabilities in China. Over the past year, both parties have collaborated on multiple initiatives promoting Thai hotel products, achieving positive results.

Looking ahead, the Tourism Authority of Thailand will continue working closely with HeyTrip and industry partners to further expand Thailand’s presence in the Chinese market.

During the event, hotel representatives from Bangkok, Phuket, and other key destinations across Thailand presented their properties, showcasing location advantages, product features, target segments, and collaboration highlights. The offerings covered a wide range of segments, including urban business hotels, leisure resorts, airport hotels, family-friendly stays, and multi-destination hotel groups—providing Chinese travel agencies with broader product choices and partnership opportunities.

Travel agencies from Guangdong and Thai hotel representatives engaged in face-to-face meetings and one-on-one business discussions. These direct interactions enabled hotels to better understand Chinese buyers’ procurement logic, product preferences, and partnership expectations, while helping agencies efficiently identify suitable hotel resources. For both sides, this was not just a networking opportunity, but a valuable step toward building deeper, long-term collaboration.

02

Leveraging Platform Strength
Connecting to a Wider Global B2B Network

The event also invited Thai hotel partners to visit HeyTrip’s headquarters, offering a closer look at the platform’s capabilities, professional team, and market strategies.

As a global travel technology platform specializing in B2B hotel distribution, HeyTrip has integrated over 1 million hotel resources worldwide and built a global B2B distribution network through its technology infrastructure. The platform connects with more than 20,000 B2B buyers across over 80 countries and regions, serving a diverse range of partners including travel agencies, TMCs, DMCs, and resource aggregators.

For hotel partners, connecting with HeyTrip means more than accessing a platform—it means gaining access to stable and diversified demand from multiple global market segments.

03

Deepening the Thailand Market
Building a Stronger China–Thailand Partnership Bridge

As new opportunities continue to emerge in the China–Thailand travel market in 2026, HeyTrip aims to bring Thai hotels closer to real market demand through localized roadshow initiatives—helping them better understand Chinese travelers, connect with key distribution channels, and strengthen their presence in the China market.

Moving forward, HeyTrip will continue to leverage its resource integration capabilities and market expertise, working hand in hand with Thai hotel partners and Chinese buyers to capture the market rebound and achieve more stable and sustainable long-term growth.