NEWS Industry events, know it first with HeyTrip
1 KEY FOCUS NEWS HEADLINES
Ministry of Commerce: Sales of online travel products and tourist tickets increased by 272.4% in the first half of the year
Recently, business big data released by the Ministry of Commerce showed that in the first half of the year, the sales of online travel products and tourist tickets in China increased by 272.4% year-on-year. The monitoring of key e-commerce platforms by the business big data showed that the growth of online service consumption is better. In the first half of the year, online catering sales increased by 27.9% year-on-year; online travel products and tourist ticket sales, and online entertainment sales increased by 272.4% and 69.8% respectively, accelerating by 156.6 and 50.6 percentage points compared with the first quarter. (Tencent News)
The Ministry of Culture and Tourism launched the "Reading Li Bai, Touring China" theme travel promotion
On July 22, 2023, the Resource Development Department of the Ministry of Culture and Tourism, the Cultural Relics Department of the National Cultural Heritage Administration, the Sichuan Provincial Department of Culture and Tourism, and the Mianyang Municipal People's Government held the "Reading Li Bai, Touring China" themed tourism promotion event in Jiangyou City, Sichuan Province. The event aimed to stick to the idea of shaping tourism by culture and glorifying culture by tourism, and to innovate the promotion of domestic tourism by relying on cultural resources such as historical figures, and to promote the excellent traditional Chinese culture through tourism. Representatives of provinces with important traces of Li Bai, such as Sichuan, Chongqing, Hunan, Hubei, Jiangxi, Jiangsu, Anhui, Zhejiang, Shaanxi, Shanxi, Henan, Shandong, etc., have introduced the theme of Li Bai's tourism through various forms, demonstrating the cultural charm of "Reading Li Bai, Touring China" in a colorful way. Relevant departments of the Ministry of Culture and Tourism, the Cultural Relics Department of the National Cultural Heritage Administration, representatives of provinces related to Li Bai, as well as industry associations, cultural tourism enterprises and media representatives, a total of 300 people attended the event. (Sina News)
2 INDUSTRY NEWS
Chimelong Spaceship Hotel Officially Opens, A Marine Themed Hotel Combining Science, Ecology, and Technology
Recently, Chimelong Spaceship Hotel, the accompanying hotel for the Chimelong Universe Spaceship, has officially opened and attracted a large number of tourists from the Guangdong-Hong Kong-Macao Greater Bay Area. The Chimelong Spaceship Hotel is a marine-themed hotel that integrates science, ecology, and technology. It is located in the Zhuhai Hengqin Chimelong International Ocean Resort area and is closely connected to the Chimelong Universe Spaceship, relying on the rich environmental science conservation, rare marine life exhibitions, interactive amusement facilities, and other resources within the Chimelong Universe Spaceship. (Financial World)
New Oriental Official Announcement: Targeting Middle-aged and Elderly People, Providing Cultured, Knowledgeable Tourism
On July 21st, after establishing Beijing New Oriental Cultural Tourism Co., Ltd., New Oriental's official Weibo posted an article named "Start-up again! New Oriental Cultural Tourism!" and officially announced that the company will start up again after Oriental Selection, to expand the cultural tourism business. This time, New Oriental aims to provide high-quality cultural tourism services that bring cultural happiness, knowledge acquisition, and personal pursuit for middle-aged and elderly people. The keywords of this startup are middle-aged, elderly, and culture. Henceforth, New Oriental will provide services in the three major areas of education, life, and cultural tourism. (New Oriental)
Guangzhou's First Batch of 10 Million Yuan Cultural Tourism Consumption Coupons Officially Issued to Further Stimulate Cultural Tourism Market Consumption
To further stimulate the consumption of the cultural tourism market, the Guangzhou Bureau of Culture, Broadcasting, Tourism, and Sports launched a series of consumption promotion activities during the summer vacation this year, distributing cultural tourism consumption coupons to citizens and tourists in Guangzhou. It is understood that the Guangzhou Cultural Tourism Consumption Coupon issuance event will issue a total of 30 million yuan consumption coupons in three batches, with more than 300,000 coupons in total. According to the plan, the first batch of consumption coupons with a total amount of 10 million yuan was officially issued at 20:00 on July 22nd. (Cailian Press)
The Largest Ocean Park Project in Central Plains: Henan Zhengzhou Haichang Park is Coming Soon
Hong Kong-listed company Haichang Ocean Park announced on July 14th that the company's flagship project bearing the "Central Plains Ocean Dream" - Zhengzhou Haichang Ocean Park is about to go online, which will become Haichang Ocean Park's "big show" in the second half of this year. Haichang Ocean Park also stated that the Henan Province tourism consumption market is vast. During the 2023 "May Day" holiday, Henan Province ranked first in the number of tourists among all provinces nationwide, with a growth of 21.3% compared to the same period in 2019; total tourism revenue ranked third nationwide, achieving a total tourism revenue of 31.01 billion yuan, a growth of 7.69% compared to the same period in 2019. (China Securities Network)
Shijiazhuang Wenyu Registers "City of Rock" Trademark
Recently, #Undying Shijiazhuang# has sparked heated discussion. The video was released by the official WeChat video account of the Hebei Provincial Department of Culture and Tourism. According to Shijiazhuang's Culture, Radio, Film and Tourism Bureau, from July to October this year, Shijiazhuang will host the "Rock Home Town" - China's "City of Rock" music performance season, to fully build China's "City of Rock". The Qichacha APP shows that recently, Shijiazhuang Lvyou Group Cultural Sports Industry Development Co., Ltd.'s Performing Arts Branch has applied for the registration of the "City of Rock" and "ROCK. ROCK. YOU" trademarks, with international classification for education and entertainment. Qichacha's equity penetration shows that the company is fully funded by the Shijiazhuang State-owned Assets Supervision and Administration Commission. (Eastmoney)
In the first half of the year, Macau received 11.65 million tourists
On July 19, according to the Macau Statistics and Census Service, the total number of inbound tourists in the first half of this year was 11,645,877, a year-on-year increase of 2.4 times; overnight tourists (6,067,823) and non-overnight tourists (5,578,054) increased by 3.7 times and 1.6 times respectively. The average stay of tourists is 1.3 days, an increase of 0.1 days year-on-year; the average stay of non-overnight tourists (0.3 days) increased by 0.2 days, while that of overnight tourists (2.3 days) decreased by 0.7 days. (China News Network)
Heilongjiang has received approximately 100,000 tourist trips by special train this year, setting a new historical record
Harbin Bureau Group Company is fully committed to creating a Harbin special train tour distribution center to empower the high-quality development of the cultural tourism industry. So far this year, it has received 110 long-distance tourist special trains from all over the country to Heilongjiang Province, and has run 76 medium and short-distance tourist special trains within Heilongjiang Province, serving and receiving approximately 100,000 tourists, setting a new historical record. (China Daily)
Hainan Airlines Launches 51 "Boutique Routes", Upgrading Passenger Travel Service Experience
During the summer travel peak, in order to continuously improve the passenger travel experience, Hainan Airlines has made great efforts to create a boutique route product system. Following the upgrade and launch of 5 "boutique express line" products this summer and autumn, it has launched 51 "boutique routes" products to key regional markets starting in July. Hainan Airlines' boutique routes mainly cover 51 popular routes from 11 key cities including Beijing, Haikou, Guangzhou, Shenzhen, Shanghai, Sanya to provincial capital cities, including Beijing-Shanghai, Beijing-Hangzhou, Haikou-Guangzhou, Shenzhen-Chongqing, Guangzhou-Zhengzhou, Sanya-Chengdu, Shanghai-Urumqi, etc. Among them, there are more boutique routes in and out of Beijing and Haikou, reaching 13 and 15 respectively. (Hainan Daily)
Chinese Embassy in Singapore: Resume 15-day Visa-free Entry Policy for Singapore Citizens from July 26
According to the consular news from the Chinese Embassy in Singapore, from 0:00 on July 26, China will resume the 15-day visa-free entry policy for Singapore citizens holding ordinary passports for business, tourism, visiting relatives and friends, and transit. Singapore citizens who have already received visas to China will continue to be valid. Visa applications that have been accepted will be issued as usual. (International Online)
